MediaTek to Integrate Sensio 3D

Sensio Technologies Inc. announced that it is teaming up with MediaTek Inc. to integrate Sensio 3D technology into MediaTek System-on-Chip (SoC) offerings targeted at the 3D TV market.

For more information visit: www.sensio.tv


Unedited press release follows:

SENSIO and MediaTek Join to Offer High-Quality 3D-Capable SoC Products Targeted to Newest 3DTVs

Integration of SENSIO® 3D technology into MediaTek SoC gives consumer electronics manufacturers access to high-quality, immersive 3D capability

MONTREAL, QUEBEC–(Nov. 10, 2010) – November 10, 2010 — SENSIO Technologies Inc. (SENSIO)(TSX VENTURE:SIO) today announced that it is teaming up with MediaTek Inc., a leading fabless semiconductor company for wireless communications and digital multimedia solutions, to integrate SENSIO® 3D technology into MediaTek products. Equipped with SENSIO® 3D, MediaTek SoC (system-on-chip) products targeted to the 3DTV market will enable television manufacturers to provide a high-quality, immersive 3D experience.

“As a company deeply involved in the television market, MediaTek is invested in offering its clients flexible, high-end products that support the highest-possible video quality,” said Ryan Chen, General Manager of the Digital TV Business Unit at MediaTek. “We chose to incorporate the SENSIO® 3D format as an option on our chips because SENSIO offers the best spatial compression technology on the market. We want to give our customers the benefit of the proven performance and quality of SENSIO® 3D.”

The MediaTek portfolio, consistently chosen by top TV manufacturers including VIZIO, continues to grow and evolve. The company’s new SoC, which features SENSIO® 3D and is compatible with any type of 3DTV, will target the worldwide TV market. The chip will accept 3D sources from multiple inputs, including HDMI1.4, the Internet, and USB.

“Already favoured in the professional market for its visually-lossless rendering, the SENSIO® 3D format is well on its way to earning the same recognition in the consumer electronics market,” said Nicholas Routhier, SENSIO’s president and CEO. We continue to partner with the industry’s top chip manufacturers to facilitate OEM adoption of the SENSIO® 3D format, and MediaTek’s selection of SENSIO as a value-added 3D format for its SoC products will contribute significantly to our expanding presence in industry-leading chips and consumer products.”

SENSIO® 3D is a unique, proprietary frame-compatible format for high-quality stereoscopic signal processing. Developed by SENSIO more than 10 years ago and deployed in the field for seven years, this mature technology has been used in all commercial live 3D events produced around the world.

More information about SENSIO, its products, and its technologies is available at www.sensio.tv.

About MediaTek Inc.
MediaTek Inc. is a leading fabless semiconductor company for wireless communications and digital multimedia solutions. The company is a market leader and pioneer in cutting-edge SoC system solutions for wireless communications, HDTV, optical storage, and DVD and Blu-ray products. Founded in 1997 and listed on Taiwan Stock Exchange under the code “2454,” MediaTek is headquartered in Taiwan and has sales and research subsidiaries in Mainland China, Singapore, India, the U.S., Japan, Korea, Denmark, and England.

About SENSIO Technologies Inc. (SENSIO):
SENSIO Technologies Inc. (TSX VENTURE:SIO) – With its significant expertise in the field of 3D video, SENSIO develops and markets stereoscopic 3D digital compression, decompression, and display-formatting technologies. Its solutions are deployed on a global scale by content creators, games developers, broadcasters, specialty channels, and digital cinemas, allowing customers to generate substantial additional value-added revenue streams.

SENSIO’s flagship technology, SENSIO® 3D, enables the high-quality distribution of 3D content through conventional 2D broadcast channel networks (cable, satellite, and/or IPTV) and playback on any 3D display device, including plasma TVs, LED/LCD HDTVs, PCs, and glass-free 3D displays, as well as home theater and digital cinema projectors. A true multi-platform format, SENSIO® 3D is compatible with standard DVD and Blu-ray players, as well as game consoles including Xbox® and PlayStation® 3, and is the format of choice for the creation of high-profile 3D gaming experiences. SENSIO is listed on the Toronto TSX Venture Exchange.