The DivX division of Sonic Solutions and MediaTek Inc. announced the DivX Plus HD Certification of MediaTek’s 5392P digital television chip.
For more information visit: www.divx.com ; www.sonic.com ; www.mediatek.com
Unedited press release follows:
DivX and MediaTek Expand Partnership With New DivX Plus™ HD Certified Digital TV Chip
MT5392P chip delivers high-quality DivX Plus HD 1080p video experience with advanced features in the MKV container
SAN DIEGO and LAS VEGAS, Jan. 4, 2011 — DivX®, a division of Sonic Solutions® (Nasdaq: SNIC), and MediaTek Inc., a leading fabless semiconductor company for wireless communications and digital multimedia solutions, today announced the DivX Plus™ HD Certification of MediaTek’s 5392P chip. The chip is designed to enable digital TVs to playback DivX Plus HD H.264 video using the MKV container, providing consumers with a true cinematic media experience at high-definition resolutions up to 1080p.
“We are pleased to grow our partnership with MediaTek to certify their MT5392P DTV chip for DivX Plus HD playback,” said Matt Milne, Executive Vice President and General Manager, DivX. “Our DivX Plus HD Certification program maximizes the home theater experience for end users by guaranteeing high-quality playback of all digital video files, including MKV.”
“Today’s digital TV market is increasingly competitive, and adding new advanced functionality such as DivX Plus HD video playback will help differentiate our platform and meet demand from our digital TV manufacturer customers,” said Mr. Ryan Chen, GM of Digital TV BU, MediaTek.
DivX has seen significant momentum in the DTV space and has now partnered with the top two DTV IC companies for DivX Plus HD Certification. In addition, DivX works with nine of the top 12 DTV OEMs worldwide, and more than half of all DivX Certified DTVs are certified to playback HD content.
MediaTek is a worldwide industry leader, and its MT5392P chip is a full-featured multimedia solution for home entertainment. This is MediaTek’s second DivX Plus HD Certified chip, following the certification of the MT8530 Blu-ray Disc player chip in 2009.
DivX Plus HD Certification is the premium level of certification available from DivX, optimized for consumer electronics products and supporting the playback of all content created with DivX software. Available on www.divx.com, DivX Plus Software allows users to create and playback H.264 video in an .mkv file container. DivX Plus HD Certified devices will playback all previous versions of DivX video, and DivX Plus HD video files with the .mkv file extension and AAC audio created with third-party tools.
Known for great performance, visual quality, and interoperability on any DivX Certified® device, DivX provides OEMs with a comprehensive digital media solution supporting the majority of high-quality Internet video on TVs or other consumer electronics devices. In addition, DivX also supports the secure playback of major Hollywood titles from major studios, and many online movie download sites now distribute Hollywood content worldwide in the DivX format.
Products that bear the DivX Certified logo have undergone a rigorous testing program to ensure a high-quality DivX media experience, including reliable video creation and playback, interoperability with other DivX Certified devices, and the visual quality users expect from DivX.
DivX creates, distributes, and licenses digital video technologies that span the “three screens” comprising today’s consumer media environment — the PC, television, and mobile devices. Over 400 million DivX devices have shipped into the market worldwide from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.
About Sonic Solutions
Sonic Solutions® (NASDAQ: SNIC) enables digital media from Hollywood to Home. For more than two decades, Sonic products, service, and technology brands including Roxio®, RoxioNow™, DivX®, and MainConcept®, have fueled home entertainment, powered rich digital media functionality on a range of platforms for a variety of partners, and inspired unique personal media experiences for hundreds of millions of consumers. Sonic technologies are now combining to deliver a universal platform for Hollywood Studios, retailers, consumer electronics manufacturers, and PC OEMs that provides consumers instant access to premium entertainment from virtually anywhere. Sonic Solutions is headquartered in Marin County, California.