ArcSoft, Inc announced that its TotalMedia Theatre 3 application is adding Sim3D as the newest member of the SimHD family. The patent-pending technology allows viewers to transform their standard 2D movies and photos into a realistic 3D viewing experience on their PCs.

According to the statement, Sim3D is ArcSoft’s latest breakthrough in a long line of innovative and ground breaking technologies. Along with the upcoming Blu-ray 3D movies, consumers can now also watch their regular 2D DVD movies in 3D from the comfort of their home!

“While getting yourself ready for Blu-ray 3D, why not also enjoy your large DVD movie collection in 3D?” said George Tang, ArcSoft Vice President and General Manager of Video and Home Entertainment Group. “Visit us at CP+ in Japan to experience Sim3D in action.”

ArcSoft Total Media Theatre, with Sim3D support, will be available for OEM licensing in the second quarter of 2010.

For more information visit: www.arcsoft.com