ADATA Technology announced winning silver at the Taiwan Excellence Awards for 2025.
For more information visit: www.adata.com
Unedited press release follows:
ADATA Leads the Industry with Silver at Taiwan Excellence
ADATA Impresses with Five Wins, Eco-friendly External Storage, XPG Gaming Chassis, and Standout Sole SSD Silver Winner LEGEND 970 PRO Gen5 SSD
Taipei, Taiwan – November 27, 2024 – ADATA Technology Co., Ltd., the world’s leading memory brand, once again showcased its powerful R&D capabilities with unique heat dissipation and user-friendly operation exemplified in the LEGEND 970 PRO Gen5 SSD, winning Silver at the Taiwan Excellence Awards. Simultaneously, the company continues to implement its brand’s philosophy of “Innovate Today, Embrace Tomorrow” with the UC320 eco-friendly flash drive, SC720 external SSD and its gaming brand XPG’s INVADER X FAMILY gaming chassis and LANCER NEON RGB DDR5 gaming memory winning additional recognition from this year’s award. This acclaim is a testament to the ADATA Group’s outstanding brand value and competitive strength in product planning, R&D, and overall brand spirit.
The company stated: “ADATA has always built products with customers and consumers as the focus. We not only aim to be the industry leader in innovating specifications, but also a leader in sustainable management and embracing the future with GREEN POWER.
Cooling Leader ─ LEGEND 970 PRO PCIe Gen5 SSD
The LEGEND 970 PRO is a PCIe Gen5 x4 SSD with sequential read/write speeds of 14,000/11,000MB per second, providing powerful performance for data computing. Its heatsink is designed in the shape of a double-layer aluminum alloy fin and employs a micro fan to accelerate heat dissipation, significantly reducing temperatures by 20%[1] compared to fanless heatsinks. This allows the drive to maintain smooth and stable operation during high speed transmission. It also offers the added convenience of being powered directly through the M.2 slot, making it instantly plug-and-play and an industry-leading design. The LEGEND 970 PRO is expected to become the most popular PCIe Gen5 storage solution for AI creators and data processing.
Sustainable Cooling Technology ─ XPG LANCER NEON RGB DDR5 Gaming Memory
XPG LANCER NEON RGB DDR5 gaming memory utilizes an exclusive PCB heat dissipating coating which greatly increases surface area for cooling, reducing average temperatures by 8.5°C compared to standard overclocked memory and improving heat dissipation efficiency by 10% to maintain high performance for extreme overclocking. Furthermore, LANCER NEON leads the industry in both RGB illuminated area at 60% and environmentally friendly processes by using a PCR (Post-Consumer Recycled) plastic heatsink, IMR (In-Mold Roller) technology, and FSCTM certified packaging. Sustainable paper and PCR plastic fully demonstrate ADATA’s dedication to environmental protection, carbon reduction, and global sustainability.
Environmentally Friendly Storage ─ UC320 Eco-Friendly Flash Drive
The UC320 flash drive features an outer casing made of 85% PCR material[2], significantly reducing carbon emissions by 58%[3] during the manufacturing process, while conserving water and energy to drive a circular economy. The UC320 adopts a capless slide-out design for its USB 3.2 interface and provides up to 256GB of storage space. Whether editing files, touching up photos, or creating a temporary archive, users can store large quantities of data with peace of mind. ADATA also provides Backup ToGo software for added convenience.
XPG INVADER X Gaming Chassis Family
The newly upgraded XPG INVADER X BTF mid-tower chassis is a continuation of the award-winning design language of the XPG INVADER X series and is compatible with the latest ATX reverse-connector motherboards. XPG INVADER X BTF’s two glass panels show off its spectacular, roomy interior, providing plenty of room for a radiator on the top. Add on the four pre-installed 120mm ARGB reverse-blade fans and one standard 120mm ARGB fan to optimize airflow and deliver the best cooling solution. Gamers can install up to ten fans according to their needs. As an early member of the ASUS BTF ALLIANCE, INVADER X BTF is a BTF gaming chassis that combines aesthetics and extreme cooling performance. Another member of the XPG INVADER X series is the XPG INVADER X MINI. This chassis is another extension of the classic design and excellent performance of the INVADER X series in a more compact size, providing wide compatibility with ATX motherboards. Five ARGB fans are included in the box, four of which are reverse fans for optimal airflow. Although compact in size, INVADER X MINI provides excellent cooling performance and flexibility with the bottom fans directing cool air into the GPU while the top fans provide additional cooling for the CPU. XPG INVADER X series gaming chassis are definitely the first choice for gamers.
The Industry’s Smallest External SSD ─ SC720 Dual Connector External SSD
The SC720 external SSD adopts USB 3.2 Gen2 Type-C and Type-A interfaces with read/write speeds of 600MB per second, providing a convenient storage option for mobile devices such as iPhones. It weighs just 6.4g and is as lightweight as a flash drive. The SC720 uses a rotating cap to smoothly switch between Type-C and Type-A connectors. In addition, it comes in 512GB and 1TB capacity options to easily expand storage for mobile devices and is compatible with iPhone 15/16 series and all Android phones. In an age of powerful mobile phone cameras, the SC720 provides creators with some of the most compelling storage advantages.
About ADATA – Innovating the Future
ADATA Technology is the world’s second-largest manufacturer of DRAM memory and branded solid state drives, ranking 19th among Best Taiwan Global Brands. ADATA’s main product lines include memory modules, solid state drives, other consumer-grade memory products, and industrial solutions. The company has also branched into electric vehicles, AI AMR robots, and gaming with its XPG brand. ADATA’s products have garnered wide international acclaim over the years including iF Design, Red Dot Design, and Taiwan Excellence awards. ADATA has also been honored for its commitment to employee welfare and corporate social responsibility, including with “Great Place to Work Certification™” for its Taiwan, China, US, Brazil, and Mexico offices as well as the “Best Workplaces in Asia™,” “Best Workplaces in Greater China™,” and “Best Workplaces in Taiwan™” awards. Since 2020, ADATA has been recognized with the “Asia Responsible Enterprise Awards” and “Best Companies to Work for in Asia” awards for five consecutive years. Looking to the future, ADATA remains committed to its sustainable vision of “Innovate Today, Embrace Tomorrow.” The company continues to embody the “hummingbird spirit” as it uses innovative technology to create a smart and colorful life for people everywhere. For more information, please visit www.adata.com.
[1] Heat dissipation data based solely on internal laboratory test conditions. Actual results may vary depending on individual software, hardware, and test environment.
[2] PCR materials refer to items discarded by consumers, which are recycled, classified, processed, and then reused as new raw materials.
[3] Compared to 100% non-recycled plastic.