AmericDirect Beefs Up Services with ESP Acquisition

AmericDirect announced that it has acquired the value added service workings of Eastern Standard Production (ESP).

For more information visit: www.americdirect.com


Unedited press release follows:

AMERICDIRECT ANNOUNCES THE CLOSING OF A TRANSACTION WITH EASTERN STANDARD PRODUCTION (ESP)

MINNEAPOLIS, Minn., February 1, 2011 — AmericDirect, headquartered in Minneapolis, Minnesota is pleased to announce that it has finalized its second transaction within six months, with the acquisition of the Value Added Service Segments of ESP of Buffalo, New York.

ESP a long time manufacturing partner to quality minded content owners has been operating in Buffalo, New York since 1979 when Mekker Productions was opened. In 1984, they evolved into Audiophile Real Time Cassette Duplication, Mastering & Fulfillment Services when the Audio Cassette was the format of choice and then moved in Compact Discs as the format took hold. Offering a full line of value added services from Recording, Editing, Package Design, Printed Materials, Duplication and Replication of CD and DVD product.

Deborah Mekker, Vice President of ESP, states “we are very pleased to have found a Company like AmericDirect and recently established DeringDirect with a similar understanding of our customers we serve and the services they require. With the industry contracting this was the right time to complete this transaction.”

AmericDirect, Minnesota has previously been focused on large volume Replication, Packaging and Distribution Services as it relates to the CD and DVD Independent Content Markets. As part of its new direction, AmericDirect is offering complete Distribution and Fulfillment Services to not only its traditional markets, but is reaching out to unrelated industries that require these same services. AmericDirect has assembled a team of experienced people that has the knowledge and experience to transition, set up, and put into motion any distribution need from a variety of Industries.

The ESP customer base and Value Added Business services provided to its customers fit perfectly into our DeringDirect operation located in Lancaster, Pennsylvania. DeringDirect, offers fast-turn replication and duplication of all digital formats to a large group of clients, as well as Pre- and Post-Production and Graphic Services from content development to completed custom packaging.

Both Minnesota and Lancaster are key distribution areas in the United States capable of delivering to over 50% of the US Population within 24 hours.

Mr. Fragman, President of AmericDirect, states “this transaction continues to solidify our aggressive plans of growth.”

Mr. Dering, Vice President of Business Development, states “this transaction is a perfect example of our plans for growth via merger and acquisitions that will enable us to expand and reach out into new markets.”