Blockbuster Launches Blu-ray Favourites Pass

Blockbuster Canada announced that it has rolled out its new $9.99 per month ‘Blu-ray Favourites Pass’ program.

For more information visit: www.blockbuster.ca


Unedited press release follows:

Blockbuster Canada Gets Competitive With The New ‘Blu-ray Favourites Pass’

Movie buffs can now get unlimited Blu-ray and DVD rentals for the introductory price of only $9.99 a month

TORONTO, Sept. 21 –

WHAT:
Blockbuster Canada gives movie enthusiasts everywhere the ability to receive unlimited Blu-ray and DVD rentals for the introductory price of only $9.99 a month with the new Blu-ray Favourites Pass, available right now. Fans will now get a chance to see as many favourites as they like (with the exception of new releases) for a fraction of the previous price. If you rent and return 15 movies in one month, each would cost little more than 50 cents per rental!

Based on the overwhelming success of our Favourites Pass, which has sold more than 50,000 since our recent launch, now Blockbuster Canada customers will have more choice when it comes to choosing how they want to rent their movies. Best of all, they don’t have to sign up for another service to get great deals on their favourite flicks. With the Blu-ray Favourites Pass customers can simply head over to their local Blockbuster and rent whatever they are in the mood for that night. With more than 440 Blockbuster locations across the country, Canadians can easily access their favourite movies and return them at their leisure.

Get up to speed on season one of Glee or Modern Family before season two starts this week. Planning on going to see some of the fall’s hottest movies? Check out the series Harry Potter movies before going to see Harry Potter and The Deathly Hallows in theatre this November. Make the kids feel special when they get to pick out their personal choices. The more you rent and return, the more you save!

WHERE:
Blockbuster Canada stores nationwide

WHEN:
Beginning this September

–  Rent unlimited Blu-ray and DVD all month long
–  One title at a time – when you return one title you can instantly rent your next
–  Get great titles for just a fraction of the price of some other leading subscription services
–  New releases are not included in the Favourites Pass membership
–  Membership for a Blu-ray Favourites Pass is $9.99 plus tax

ABOUT BLOCKBUSTER CANADA:
Blockbuster Canada is an indirect subsidiary of Blockbuster Inc., with more than 440 stores across Canada. Blockbuster Inc. is a leading global provider of in-home movie and game entertainment, with stores throughout the Americas, Europe, Asia and Australia.