Blockbuster Inc. announced that its BLOCKBUSTER On Demand service is now available through the latest Toshiba Blu-ray Disc (BD) players.

According to the statement, BLOCKBUSTER On Demand is currently accessible on Toshiba’s new Blu-ray models, the BDX2500 and the BDX2700. Plans are also in place for the service to become available on future Toshiba Blu-ray players, expected to be released later this year.

“BLOCKBUSTER On Demand, through Toshiba’s Blu-ray players, delivers a truly connected home theater experience,” said Bruce Anderson, Blockbuster On Demand’s Senior Vice President and General Manager. “It gives even more of our customers instant access to all the newest hit releases, available the same day as DVD/Blu-ray, as well as thousands of other great movies.”

BLOCKBUSTER On Demand customers view movies directly on their TV set with no monthly fee.

For more information visit: www.blockbuster.com ; www.tacp.toshiba.com