Redbox Automated Retail announced that it is expanding its horizons and will sell tickets to a series of 2013 NASCAR motorsports events.
For more information visit: www.redbox.com
Unedited press release follows:
Redbox and International Speedway Corporation Announce Partnership to Market & Sell Tickets to Motorsports Events
Auto Club Speedway Tickets Available Online Starting Mid-December and at Los Angeles-Area Redbox Kiosks Starting January 2013
OAKBROOK TERRACE, IL–(Nov 27, 2012) – Redbox and International Speedway Corporation (ISC) announced a partnership today to sell tickets to a series of 2013 NASCAR® motorsports events, starting at the Auto Club Speedway of Southern California(SM) in Fontana, Calif. Redbox launched event ticketing in Philadelphia in October, and the company will begin selling tickets at Redbox kiosks in the Los Angeles-area in early January 2013.
“As America’s destination for entertainment, we’re excited to launch Redbox Tickets in Los Angeles in early 2013 and are thrilled that ISC is joining forces with us at the starting line,” said Jason Rubinstein, general manager/vice president, Redbox Tickets. “This partnership empowers ISC to market Auto Club Speedway events across our consumer platforms: Los Angeles-based kiosks, our new Tickets web portal, and through our mobile and social media channels.”
Consumers will be able to purchase tickets to NASCAR Qualifying Day (March 22, 2013), Royal Purple 300 (March 23, 2013) and Auto Club 400 (March 24, 2013). Redbox Tickets™ carry only a $1 fee per ticket, and Auto Club Speedway’s ticket pricing will be attractive to consumers.
“We are pleased to partner with such an innovative company as Redbox,” said Gillian Zucker, president, Auto Club Speedway. “This partnership gives our motorsports fans a new, convenient and unique way to discover and purchase their 2013 tickets. We see this as a valuable way to remain top-of-mind with consumers while reaching new audiences.”
Tickets will be sold online at redbox.com/tickets starting in mid-December, and at most Los Angeles-area Redbox® kiosk locations beginning January 2013.
About Redbox
Redbox Automated Retail, LLC, a wholly owned subsidiary of Coinstar, Inc. (NASDAQ: CSTR), offers new-release DVD, Blu-ray Disc™ and video-game rentals through its network of conveniently located, self-service kiosks. Redbox has rented more than 2 billion discs and is available at approximately 42,400 kiosks across 34,600 locations nationwide, including leading grocery, drug and convenience stores, and select Walgreens, Walmart and McDonald’s locations in some markets. For more information, visit redbox.com.
About International Speedway Corporation
International Speedway Corporation is a leading promoter of motorsports activities, currently promoting more than 100 racing events annually as well as numerous other motorsports-related activities. The Company owns and/or operates 13 of the nation’s major motorsports entertainment facilities, including Daytona International Speedway® in Florida (home of the DAYTONA 500®); Talladega Superspeedway® in Alabama; Michigan International Speedway® located outside Detroit; Richmond International Raceway® in Virginia; Auto Club Speedway of Southern California(SM) near Los Angeles; Kansas Speedway® in Kansas City, Kansas; Phoenix International Raceway® in Arizona; Chicagoland Speedway® and Route 66 Raceway(SM) near Chicago, Illinois; Homestead-Miami Speedway(SM) in Florida; Martinsville Speedway® in Virginia; Darlington Raceway® in South Carolina; and Watkins Glen International® in New York.
The Company also owns and operates Motor Racing Network(SM), the nation’s largest independent sports radio network and Americrown Service Corporation(SM), a subsidiary that provides catering services, food and beverage concessions, and produces and markets motorsports-related merchandise. In addition, the Company has a 50 percent interest in the Hollywood Casino at Kansas Speedway. For more information, visit the Company’s Web site at www.internationalspeedwaycorporation.com.