ViewSonic Embraces Sigma Media Processors

ViewSonic and Sigma Designs announced that ViewSonic’s new VMP74 and VMP75 Media Players are based on Sigma’s SMP8650 series media processor System-on-Chip (SoC) products.

According to the statement, ViewSonic’s new media players allow consumers to surf the web, watch television programs from around the world and tap into online video sources.

For more information visit: www.ViewSonic.com ; www.sigmadesigns.com


Unedited press release follows:

ViewSonic Uses Sigma Media Processors to Take Media Players to the Next Level

ViewSonic VMP74 and VMP75 Leverage Sigma’s SoC Technology for Added Entertainment Features

SAN JOSE, Calif. & MILPITAS, Calif.–ViewSonic and Sigma Designs (Nasdaq:SIGM), a leading provider of system-on-chip (SoC) solutions used to deliver entertainment and control throughout the home, today jointly announced that ViewSonic’s new VMP74 and VMP75 Media Players, supporting a host of new entertainment features, are based on Sigma’s SMP8650 series media processor system-on-chip (SoC) products.

ViewSonic’s new VMP74 and VMP75 media players are aimed at getting the best digital entertainment anywhere you want it. The new media players allow you to surf the web, watch television programs from around the world, and tap into online video sources from anywhere you have a display. Their host of attractive features include:

* Full HD video and high fidelity Dolby Digital audio support brought out through the digital HDMI 1.3 interface standard.
* Multi-format audio/video support including all major video, audio and photo formats such as AVI, MOV, JPG, WAV, MP4, MP3, FLAC and Internet radio broadcasts.
* Web-access to freely visit websites as easily as you can playback content, including RSS news sites and social networks like Facebook, Flickr, Twitter, and YouTube.
* Video-on-demand (VOD) that can be streamed from various sites such as Netflix (VMP75) or BBCiPlayer (VMP74)
* Flexible connectivity through built-in Ethernet or e-SATA for external storage

“ViewSonic’s goal is to establish an unsurpassed reputation for innovation and quality in media players,” said Mike Holstein, vice president of advanced solutions, ViewSonic. “By using Sigma’s SMP8650 family, we‘ve been able to push the envelope and offer a new line of media players that deliver an outstanding high definition user experience along with all the connectivity features we were looking for.”

Sigma’s SMP8650 series builds on the successful legacy of its predecessors which pioneered the media player and DMA markets. With substantially greater processing power, enhanced peripherals, and lower BOM cost, the SMP8654 and SMP8655 enable a new level of capability for media players, thin clients, and DMAs.

“We are proud of the success we are achieving with the SMP8650 series and are excited to be working together with ViewSonic on such high quality media players,” said Ken Lowe, vice president of strategic marketing, Sigma Designs. “We believe that the new VMP74 and VMP75 provide the type of user experience and online access features that consumers are looking for in today’s media player market.”

About Sigma’s SMP8654/55 System-on-a-Chip Solutions
Sigma’s SMP8654/55 media processor integrates a complete complement of next-generation capabilities for a single-chip system-on-chip (SOC) solution with a multi-core architecture, powerful multimedia processing, robust content security system, and a full complement of peripherals. The SMP8654/55 features a powerful 500-Mhz Mips host CPU, a second processor called the IPU for offloading burdensome real-time tasks, and a third processor dedicated to managing security functions. Its advanced decoder engines support high definition video decoding of H.264 (MPEG-4 part 10), Windows Media® Video 9, VC-1, MPEG-2 and MPEG-4 (part 2), the new AVS standard, and can support up to 16 independent streams on screen in different formats. High-performance graphics acceleration, multi-standard audio decoding, advanced display processing capabilities, and HDMI 1.3 output round out its multimedia core. Powerful content security is ensured through a dedicated secure processor, on-chip flash memory, and a range of digital rights management (DRM) engines for high-speed payload decryption. Additional functions include dual 32-bit DDR-2 memory controllers, dual Gigabit Ethernet controller, dual USB 2.0 controller, NAND flash controller, and SATA controller provide for a single-chip solution for most set-top boxes and consumer players.

About Viewsonic
ViewSonic® Corporation is a leading global provider of computing, consumer electronics and communications solutions. ViewSonic develops, markets and supports a broad range of innovative products, including LCD TVs, computers, LCD monitors, projectors, digital photo frames, digital signage displays and digital media players. For further information, please contact ViewSonic Corporation at 800.888.8583 or 909.444.8888; or visit ViewSonic.com.

ViewSonic’s Finch Club offers resellers an opportunity to benefit from specialized product training and discounts. To sign up, please visit FinchClub.com.

About Sigma Designs, Inc.
Sigma Designs is a leading fabless semiconductor provider of highly integrated system-on-chip (SoC) solutions that are used to deliver entertainment and control throughout the home. SoC solutions include media processing, wired and wireless networking, video image processing, and home control along with system software to form the critical components of consumer electronic products that include Internet protocol TV (IPTV) set-top boxes, gateways, Blu-ray players, and media communication devices. Headquartered in Milpitas, Calif., Sigma Designs has direct sales representatives in the United States, Brazil, China, Europe (Denmark), Israel, Japan, Singapore, Taiwan and distributors in Korea, Russia and India. For more information, please visit Sigma Designs’ web site at www.sigmadesigns.com.